Singapore Internet Banner Advertising
A look at what is available if you'd like to expand your online marketing campaign to include textlink or banner advertising. Here is a list of popular Singapore websites, available banner advertising opportunities, their reach and ad rates.
1. AdBank
AdBank provides a one-stop Internet advertising solution to a network of 10 pre-dominantly expat websites in Singapore - the first locally. The advertising system has many advanced features like detailed ad performance statistics and geo-targetting. The CPM rates, starting at $3, is also relatively cheap in exchange for access to the high-value local expat community. The websites currently in the AdBank network are:
singaporeexpats.com, expatsingapore.com, entersingapore.info, singapore.asiaxpat.com, singapore.alloexpat.com, expat.sg, xpatxperience.com, theexpat.com, singaporefairs.com, sharejunction.com
Traffic: 7 million page views a month.
Ad Units: various sponsored textlinks and banner ad sizes.
Sample Costs:
- $3 CPM for 2 million or more impressions
Main Site
2. HardwareZone
Singapore IT website that has been around since 1999 and features reviews, prices, forums and more.
Traffic: 1 million unique visitors and 35 million page views a month.
Ad Units: various sponsored textlinks and banner ad sizes.
Sample Costs:
- $n/a
Main Site | Ad Page
3. AsiaOne
Singapore's online news site and encompasses online publications like Straits Times Interactive and Business Times Online.
Traffic: 6 million unique visitors and 100 million page views a month (a huge percentage from China).
Ad Units: various sponsored textlinks and banner ad sizes.
Sample Costs:
- 728x90 Leaderboard - $50 CPM, 120x90 Banner - $4,000/week, Newsletters - $150 per 1,000 emails, Textlinks - $1,000/week
Main Site | Ad Page
4. Street Directory
The most popular Singapore online mapping and travel guide website.
Traffic: 470,000 unique visitors and 20 million page views a month.
Ad Units: various sponsored textlinks and banner ad sizes, from square (160x160) to leaderboard (728x90).
Sample Costs:
- Textlink - US$2,000/week, 320x250 Billboard (300x250) - US$10 CPM, 728x90 Leaderboard - US$5 CPM
Main Site | Ad Page
Back to: Article Index
|
