I’m writing this article in response to clickTRUE’s blog post on article spinning being bad and their advice for people to NOT do it. clickTRUE is an online marketing company and subsidiary of SPH Magazines, that was started by the wonderful guys who founded Hardwarezone.
Just writing a quick update that Google Adwords’ Google Advertising Professional (GAP) program has now been replaced with a new Google Adwords Certification Program. The requirements are now slightly higher - most prominent of which is the additional advanced-level exam.

Google is slowly rolling out a major update called Google Caffeine, intended to make its search results more accurate and relevant, crush spammy sites and include social elements like Twitter. Here’s a summary of what to expect…

We know backlinks are the lifeblood of SEO and unfortunately, they are harder and harder to come by these days. Search engines have devalued directory links, paid links and even links from press releases. Blog comments are mostly “nofollow” and unless you’re Microsoft, you’re never going to get your own page on Wikipedia.