Blogging For Money

I think I may have missed out something in my earlier post on Nuffnang (yeah, I know I promised not to mention NN). I’m beginning to see that there are different groups of bloggers and it could be just a particular group that’s unhappy.

So which blogger are you?
1) I love blogging and it doesn’t matter whether I make money or not.
2) I like blogging but I appreciate some money to subsidize my hosting fees.
3) I’m blogging to make money.

It’s quite clear that those in Group 3 will be most sensitive to the change because those in Group 1 and 2 will blog at all costs. I have seen many Group 3 bloggers around - they post very poor articles, choosing to repeat what others have written most of the time since they don’t have a genuine interest. Most die off after some time.

Now asked yourself: as an advertiser, would you choose a blogger who is blogging purely to make money? The obvious answer is a resounding “No!”

If you seriously want to make a career out of blogging - forget about the money now. Write about something you truly love,  grow your readership and once you start to get noticed, you’ll make money effortlessly.

I’ve mentioned before that I have a forum with 20,000 members and we have grown to be a leader in our niche. I wrote an email to an antivirus company earlier this week to ask if they’d like to sponsor a contest and they agreed within 24 hours. But did you know that it took us 2 years to get to where we are today? Our sole priority in those 2 years was to help our members and we didn’t even show any advertisements to them. We only showed unobstrusive Kontera ads to guests so that it could pay for the dedicated server.

So do you blog for money?

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